Kyle Holland

Kyle Holland

Founder, HollyFit

Built HollyFit because the gap between premium coaching and real medical authority was the gap nobody else was closing. UNC Chapel Hill football alum. Director at a $100M+ telehealth company. Ten years of coaching practice before the platform.

Founder + CoachUNC Chapel HillTelehealth ops at scale10+ years coaching

Field Notes from Kyle

recoveryMay 29, 2026

Why HRV Is the Most Overrated Recovery Metric (And What to Track Instead)

Every guy I talk to over 35 has the same setup: Whoop or Oura on the wrist, HRV chart on the phone, and a growing sense that the data isn't helping. The readiness score says 72%. The HRV is "suppressed." And yet, bench felt fine yesterday. Deadlift moved well. No joint pain. No…

bloodworkMay 24, 2026

The Bloodwork to Ask For If You're Over 35 Lifting Hard

Most guys over 35 who lift seriously hit the same wall. Recovery takes longer. The weight on the bar stalls. Sleep quality drops. Motivation flags. You're doing everything right, eating enough protein, training consistently, managing stress, but something feels off. So you go to…